Table of Contents
- Artisan founders and financing at a glance
- Who is Jaspar Carmichael-Jack?
- Who is Sam Stallings?
- Why the founders built Artisan
- What Artisan does
- What makes the founder thesis distinctive?
- Artisan financing and transaction history
- What the latest milestone was intended to change
- Founder and company timeline
- The founders' public thesis
- Strengths, risks and unresolved questions
- Evidence to watch over the next 12 to 18 months
- Frequently asked questions
Jaspar Carmichael-Jack and Sam Stallings founded Artisan, the autonomous ai bdr and ai sales platform business now serving sales, growth and revenue operations teams. Jaspar Carmichael-Jack is Co-founder and CEO; Sam Stallings is Co-founder and Chief Product and Technology Officer.
The latest material financing milestone covered here is $25M Series A, dated 2025-04-09. The relevant total is Approximately $36.5M disclosed, labelled as company-announced seed and Series A financing. It is company-level capital or transaction value—not founder net worth.
Authentic Artisan website evidence captured on 21 July 2026.
Artisan founders and financing at a glance
| Field | Verified information |
|---|---|
| Founding team | Jaspar Carmichael-Jack and Sam Stallings |
| Current or documented roles | Jaspar Carmichael-Jack: Co-founder and CEO; Sam Stallings: Co-founder and Chief Product and Technology Officer |
| Company | Artisan — artisan.co |
| Founded | 2023 |
| Headquarters or operating scope | San Francisco, California, United States |
| Product category | Autonomous AI BDR and AI sales platform |
| Primary customer | Sales, growth and revenue operations teams |
| Latest financing milestone | $25M Series A, 2025-04-09 |
| Total or transaction value | Approximately $36.5M disclosed — company-announced seed and Series A financing |
| Public status | Privately held or part of an acquirer |
| Last verified | 21 July 2026 |
Who is Jaspar Carmichael-Jack?
Jaspar Carmichael-Jack is Co-founder and CEO at Artisan. Jaspar Carmichael-Jack's role should be read in its current context: founder status is permanent, while executive responsibility can change as a company scales, lists publicly or is acquired.
Founder profile: Connect with Jaspar Carmichael-Jack on LinkedIn.
Jaspar Carmichael-Jack in Artisan’s official founder portrait.
In the founding team, Jaspar Carmichael-Jack contributed to the combination of product judgment, technical execution and go-to-market work behind Artisan. The public evidence does not justify claims about private ownership, personal wealth or undisclosed internal responsibilities.
Who is Sam Stallings?
Sam Stallings is Co-founder and Chief Product and Technology Officer at Artisan. Sam Stallings's role should be read in its current context: founder status is permanent, while executive responsibility can change as a company scales, lists publicly or is acquired.
Founder profile: Connect with Sam Stallings on LinkedIn.
Sam Stallings in Artisan’s official founder portrait.
In the founding team, Sam Stallings contributed to the combination of product judgment, technical execution and go-to-market work behind Artisan. The public evidence does not justify claims about private ownership, personal wealth or undisclosed internal responsibilities.
Why the founders built Artisan
Carmichael-Jack’s earlier marketing-agency work exposed the manual research, list building and follow-up inside outbound sales. He and Stallings built Artisan around autonomous role-specific software rather than a collection of point tools, beginning with Ava as an AI business development representative. Stallings leads the product and engineering side of that vision.
This is documented company history plus editorial assessment. It does not establish private motivations beyond what the founders and company have said publicly.
What Artisan does
Artisan’s Ava product finds and enriches prospects, watches buying signals, writes multi-channel outreach, manages replies and books meetings. The broader platform combines the data, messaging and execution layers needed for outbound sales.
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What makes the founder thesis distinctive?
Artisan pairs a provocative category narrative about AI employees with a consolidated outbound platform. The CSV lists only Carmichael-Jack, while Artisan’s current official about page identifies Sam Stallings as the second founder.
Our assessment is that durable differentiation must show up in customer outcomes, workflow adoption, reliable data movement and lower operating cost—not only in feature count or AI branding.
Artisan financing and transaction history
| Announcement date | Round or instrument | Amount | Lead or named participants | Reported use | Evidence status |
|---|---|---|---|---|---|
| 30 September 2024 | Seed | $11.5M | Oliver Jung with Y Combinator, HubSpot Ventures and others | Build Ava and consolidate the outbound stack | Company-confirmed |
| 9 April 2025 | Series A | $25M | Glade Brook Capital | Scale AI employees, product and team | Company-confirmed |
| — | Current qualified figure | Approximately $36.5M disclosed | — | — | company-announced seed and Series A financing |
The headline uses $25M Series A because it is the clearest recent milestone in the verified record. Different instruments are not silently combined: acquisition consideration, IPO proceeds, primary funding and secondary liquidity have different meanings.
What the latest milestone was intended to change
Public statements connect the milestone to some combination of product investment, AI capability, geographic expansion, hiring, acquisitions or shareholder liquidity. Those plans are attributed intentions, not proof that each outcome occurred. Evidence should include shipped capabilities, adoption, retention, unit economics and customer results after the transaction.
Founder and company timeline
| Period | Milestone |
|---|---|
| 2023 | Carmichael-Jack and Stallings found Artisan. |
| 2023 | Artisan participates in Y Combinator and develops Ava. |
| 2024 | The company announces an $11.5M seed round. |
| 2025 | Artisan raises a $25M Series A. |
| 2026 | Ava 2.0 launches as a self-serve autonomous AI BDR. |
The founders' public thesis
Across the available company history, the founders argue that customer data becomes valuable when operating teams can turn it into timely, coordinated action. The exact emphasis differs by company—category creation, accessibility, data ownership, real-time infrastructure or AI-assisted execution—but the test is similar: can a customer make better decisions without adding hidden complexity?
Strengths, risks and unresolved questions
Visible strengths
- A founding thesis attached to a recurring and measurable marketing workflow.
- Product history and financing evidence available from primary sources.
- A platform broad enough to influence data, orchestration and customer communication.
Material risks
- Autonomous outreach can create brand, consent and deliverability risk without careful controls.
- Company-stated funding is rounded to $36M in current materials while the two announced rounds total $36.5M.
- AI-generated personalization still requires accurate source data and escalation rules.
Questions buyers and researchers should ask
- Which founder roles are current, and which describe historical service?
- How is incremental customer or revenue impact measured against a control?
- What data, consent, model and deliverability controls constrain automated action?
- Which transaction amounts were primary capital, secondary liquidity or acquisition consideration?
- What implementation resources are required before the platform produces reliable value?
Evidence to watch over the next 12 to 18 months
Watch for independently explainable retention and expansion, transparent AI evaluation, successful migrations, product delivery tied to the announced financing purpose and current executive-role disclosures. For public companies, filings provide a stronger operating signal than promotional customer counts alone. For private companies, future financing announcements should identify transaction composition clearly.
Frequently asked questions
Who founded Artisan?
Artisan was founded by Jaspar Carmichael-Jack and Sam Stallings.
What does Artisan do?
Artisan provides autonomous ai bdr and ai sales platform capabilities for sales, growth and revenue operations teams.
What is Artisan's latest financing milestone?
The latest milestone verified for this profile is $25M Series A, dated 2025-04-09.
How much funding has Artisan raised?
The qualified figure used here is Approximately $36.5M disclosed. Its status is company-announced seed and Series A financing; it should not be interpreted as founder wealth.
What should buyers verify?
Buyers should test data integration, consent controls, measurement, implementation effort, support, exportability and the limits placed on automated or AI-generated actions.
Tolu S.
Associate Director
Evidence-led product reviews and founder profiles for search, marketing, authority, and AI visibility teams.
